Maria Larsson, you have 6004 missed calls

MORE is the mobile partner on the current Unicef campaign in Sweden. The goal of the campaign is to raise awareness around alienation of children and to fight for those left outside the system.


We help by providing a phone number that people can call and leave voice mail and also by collecting SMS messages.

Tomorrow (nov 8) there will be a parade where we, at the end, give a mobile phone to Sweden’s youth minister Maria Larsson with lots of ”missed calls” and loaded with SMS. Hopefully we can make a small difference and create awareness around this important issue.

Join the campaign!
Send SMS to 72 401
Leave voicemail at 08-555 137 27
Join the parade at
Twitter with #utanför